BONBOM

BONBOM is started by artistic director Bonbom Jo. A graduate of Menswear at London College of Fashion and a pattern cuttern-intern aat Y/PROJECT, Bonbom tries to define what dressing-up means today in the era of comfortable street casual wear. While there are many unisex items in his brand, rather than focusing on binary elements, each piece is versatile without losing their presence, their masculinity and femininity.